BUSINESS REPUTATION MANAGEMENT
What is Business Reputation Management?
Business reputation management is the process of managing and monitoring your company’s online presence.
Your business reputation is fundamental to your growth and survival; therefore actively managing your business reputation is essential. A positive reputation can be your greatest asset.
The impact of reviews alone is huge:
- 85% of consumers trust online reviews as much as personal recommendations.
- 93% of people say that online reviews impact their buying decisions.
- Positive reviews make 73% of consumers trust a business more.
- 90% of people admit to reading online reviews before visiting a business.
Online reviews matter!
The key features of this product are:
- Pinpoint Central’s powerful online review tool allows you to automate the process and request reviews on your behalf.
- Not only that, Pinpoint Central uses smart routing technology to automatically determine where your business needs more positive reviews and routes the requests directly to that platform.
- Fully integrated with Google, Yelp, Facebook and Tripadvisor, Pinpoint
Central works for you!
- Pinpoint Central also includes smart technology that gates negative reviews and prevents them from being posted, so you can gain control
of your online presence and build your company’s reputation.
- When you sign up for PinPoint Central, our technology will automatically scan your website and identify opportunities for you to optimize your on-site SEO.
- An easy to use and shared to do list will be created for you to use or share with your website administrator in order to implement the changes.
- Each month PinPoint Central creates a wealth of off site content for your business by creating backlinks to your website.
- PinPoint Central will monitor both your keyword rankings and web traffic within your custom dashboard, while providing weekly and monthly reporting.
SOCIAL MEDIA CONTENT CREATION:
- We create three weekly posts including a mix of shared articles and custom content based on your business and industry to ensure a consistent presence on all your social media channels.
- Existing contacts uploaded into CRM.
- Send emails or texts to existing contacts.
Who needs this reputation management software product?Any business that:
- Wants to know what is being said about them online
- Wants to be able to see all their reviews in one place
- Wants to have correct listings online (up to date contact details etc.)
- Wants to compare and measure their online presence to their competition
- Wants to showcase their top reviews
Why this product is important for your business:
- It’s important to build positive awareness about your brand
- Positive online reputation drives more potential customers to your business
- Identify and handle problems in your product or service quickly before they damage your reputation
- Having updated contact details helps to make sure potential customers can contact your business
What this includes:
This is a software tool that will allow you to:
- Monitor and manage reviews
- Compare to competition
- Confirm listings are correct
- See what’s being said about your business online
- Engage in online conversations
- Respond to Facebook and Google Reviews
- Monitor mentions in social media
- Connect social accounts